Career Today

Visual Communication

By Team Career Today

How is Visual Communication different from Mass communication? And how are the two different from BA Journalism (Hons)?

Mass Communication is a broad domain, which covers all mediums of communication i.e. print, electronic and visual communication. Visual Communication on the other hand is more about how you as a visualizer use the medium to send a message, which will reach a group of audience or a mass audience depending on the ability of the medium. Mass Communication and Visual Communication (VC) do go hand in hand but VC is a vast field in itself. Most of the students who opt for Mass Communication in their graduation can go for specialization in any field of VC. There are several degree and diplomas available in both the fields. BA Journalism (Hons) is also an integral part of mass communication. It is all about investigating and reporting of events, trends and issues to a broad audience.

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